Registration is Open!

Registration for 3 Must-Have Tools to Market Yourself on a Shoestring Budget on February 13, 2018 is officially live.  If you’ve been waiting to register, now is the time to act while early bird pricing is still in effect.

We had lots of fun (seriously!) using a tool called Ticketor to provide the online registration.  It was relatively easy to set up although it did take a little longer to do than advertised.  The biggest challenge was rewriting some of the “fine print” content they provided with the default site.  Ticketor wrote it as though their site is the only one S2 Seminars has, which is not our case.  On the upside, their videos, FAQs, emails and chat support service were really helpful.

Long story short, it’s now possible to register 24×7 using a credit card.

If you’ve been wondering what to get the artist in your life for Christmas, maybe this is it.  As any thriving artist will tell you, there’s nothing like the gift of independence that comes from controlling how, when,  where and for how much your art is sold.

 

Why Don’t Artists Make Money?

Vice News produced Why Artists Don’t Make Money in May 2015 as part of their “The Business of Life” series. The panelists in this show share a ton of statistics about the value of creativity to society.  They also explore why we’re in this position today, how we need to rethink monetization of art  and suggest the average artist (not the top 1%) needs to take control of marketing and selling their own art.  Originally published for a US-based audience, it transcends our borders and applies equally as well here in Canada.  It’s also still relevant today.

You can check it out in our For Artists playlist on our BRAND NEW  You Tube channel.  (Yes, we’re pretty excited about having a You Tube channel.  We’ll be publishing more content there over the next few weeks and months.)

At S2 Seminars, we believe choosing a career in art does not require a vow of poverty. Yet we notice our artist friends chronically struggling financially.

The solution seems simple to us because we both have business experience.

But right-brained artists may have had little interest in or opportunity to learn business skills. Sadly, they pay (literally and figuratively) for that inexperience.

If you’d like to make money from your art ask us about  Three Must-Have Tools To Market Yourself on a Shoestring Budget.

In this five-hour workshop we lead artists who are neophytes at business through three basic steps so they can begin valuing themselves and their art, and making money immediately. We feed them too!

Starving vs Thriving Artist

I recently read a book titled Real Artists Don’t Starve where best selling author and creativity expert Jeff Goins compares starving and thriving artists.

He defines the principles every Thriving Artist lives by and calls them  the Rules of the New Renaissance.  Here’s a quick recap of his comparison:

  1. The Starving Artist believes you must be born an artist. The Thriving Artist knows you become one.
  2. The Starving Artist strives to be original. The Thriving Artist steals from his influences.
  3. The Starving Artist believes he has enough talent. The Thriving Artist apprentices under a master.
  4. The Starving Artist is stubborn about everything. The Thriving Artist is stubborn on vision but flexible on details.
  5. The Starving Artist waits to be noticed. The Thriving Artist cultivates patrons.
  6. The Starving Artist needs no one. The Thriving Artist finds a scene.
  7. The Starving Artist always works alone. The Thriving Artist collaborates with others.
  8. The Starving Artist does his work in private. The Thriving Artist practices in public.
  9. The Starving Artist works for free. The Thriving Artist always works for something.
  10. The Starving Artist sells out too soon. The Thriving Artist owns as much of his work as possible.
  11. The Starving Artist does one thing. The Thriving Artist does many things.
  12. The Starving Artist despises the need for money. The Thriving Artist makes money to make more art.

Are you starving or thriving?

S Squared Wordmark Green Blue MN

S2 Seminars helps Visual and Performing Artists create thriving businesses.

Our next seminar in Calgary is February 13, 2018.  Join us at 3 Must-Have Tools to Market Yourself on a Shoestring Budget and learn your own thriving techniques for success.

Real Artists Don’t StarveJeff Goins is the bestselling author of five books including Real Artists Don’t Starve and The Art of Work.